Digital Marketing Expert (Social Media expert and Copywriter)

Addis Ababa Full Time Negotiable 12 days ago 23
 

Ashewa Technology Solutions, a leading provider of technology products and platforms, is seeking a passionate and creative Digital Marketing Expert to join our growing team. In this role, you'll be the wordsmith behind our online presence, crafting compelling content and persuasive copy that engages our target audience, drives brand awareness, and converts visitors into customers.



Responsibilities:


  • Develop and implement a content strategy that aligns with our overall marketing goals.
  • Craft engaging and informative website copy (landing pages, product descriptions, blog posts) that resonates with our target audience, educates them on our products, and compels action.
  • Create high-quality social media content (text, captions, hashtags) that sparks conversation and drives traffic to our website.
  • Manage and monitor social media accounts, including responding to comments and messages in a timely and professional manner.
  • Collaborate with the SEO Expert to ensure content aligns with search engine optimization best practices.
  • Analyze website and social media performance metrics and identify opportunities for improvement.
  • Research and stay up-to-date on the latest content marketing trends and best practices.
  • Develop email marketing campaigns with persuasive copy that drives engagement and conversions.
  • (Optional) Assist with other marketing materials requiring strong copy-writing skills (e.g., brochures, press releases).



Qualifications:


  • Bachelor's degree in Marketing, Communications, English, or a related field (preferred).
  • Minimum 2+ years of experience in content marketing and copy-writing.
  • Proven track record of creating engaging and effective website copy, social media content, and email marketing campaigns.
  • Strong understanding of content marketing principles and best practices.
  • Excellent writing and communication skills with a passion for crafting clear, concise, and persuasive copy.
  • Ability to adapt writing style to different audiences and platforms.
  • Data-driven approach with experience in content marketing analytic’s.
  • Passion for technology and understanding of Ashewa's products and platforms (a plus).


We're searching for a wordsmith who can weave magic across all our marketing channels, captivating audiences and driving results.

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Job Summery

Published On: 08 Jun, 2024

Job Type: Full Time

Employment Type: Permanent

Salary: Negotiable

Experience: 2+ year & above

Location: Addis Ababa

DeadLine: 14 Jun, 2024

This job has been expired!

About US

Ashewa Technology Solutions S.C/ATS S.C/ owns and operates Ashewa.com. The platform's major mission is to HELP SMEs/SMALL BUSINESS and to make shopping EASY, affordable, and reliable by connecting customers directly with manufacturers without the use of unnecessary middlemen. Read More...

Disclaimer:

Ashewa Technology's policy is to provide equal employment opportunities to all applicants and employees without regard to:

  • Race
  • Color
  • Religion
  • Creed
  • Gender
  • Gender identity or expression
  • Age
  • National origin or ancestry
  • Citizenship
  • Disability
  • Sexual orientation, marital status
  • Veteran status
  • Membership in the uniformed services
  • Genetic information, or any other basis protected by applicable law.

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